Michelle Hessing is a visual artist with a taste for bright colors and whimsical yet minimalistic designs. With over 12 years of experience she has an extensive background in product design, packaging design, user interface design, social media marketing assets, and character licensing. She is a motivated team player who has experience working in a fast paced environment and adhering to strict brand guidelines. Her skills include a mastery in digital and traditional illustration, Adobe Photoshop, Adobe Illustrator, InDesign, and Sketch.
User Interface Design Certificate
AAS & BFA in Illustration, Asian Studies Minor
• Create graphics, icons and illustrations for social media outlets, web and email marketing, packaging and more.
• Design packaging elements, instruction booklets and catalogs for various products. • Create infographics for use on sales platforms. • Use creative branding in accordance with existing style guide and brand image.
• Created mock-ups of UI and web layout for major rebranding project in collaboration with the art director. • Designed menu elements, icons, animations, and character illustrations for use in final application. • Illustrated and designed assets for social media campaigns, merchandise and advertisements.
• Designed children’s hats for Disney and Sanrio Hello Kitty® licenses. • Used creative branding in accordance with license style guide. • Communicated with licensing department in regards to product approval.
•Created product spec sheets for stationery, decorative boxes, & other products. •Designed packaging elements and hangtags for products. •Created images and designs that are consistent with existing brand image.
•Created unique and trendy artwork for use in various home decor projects. •Collaborated with design team and art director to complete projects in a timely manner. •Designed packaging elements and hangtags for products. •Communicated with overseas vendors in order to prepare products for retail clients.
•Designed homepage banners and webmails for promotional advertisements and to notify customers of new products. •Created eye-catching images to promote brand on various social media outlets. •Designed in-store signage, advertisements, catalogues and coupons for print media. •Created images and designs that are consistent with existing brand image. •Retouched, color corrected and silhouetted product photos.
•Collaborated with design team to complete creative branding projects. •Designed web advertisements for original online content and music videos in an efficient manner. •Created and edited images of artists for homepage as well as for use on various social media outlets. •Created eye-catching typography for promotional images and campaigns.
•Designed banners and thumbnail graphics for web while maintaining existing brand image. •Prepared images of various trophies, medals and other products for web and catalogue use. •Retouched, color corrected and silhouetted product photos. •Designed advertisements to notify internal employees and franchise owners of new upcoming products. •Website image maintenance using FTP software.
Phone - (914) 584-3592
E-mail - [email protected]
